Chief Marketing Officer: Talmer Bank
Advertisers need to better understand “who” their on-line customer is and “how” their customers are responding to their digital marketing messages.
Cyrid Media’s in-house Digital Ad Platform now fills this need for our clients by carefully targeting ads to online audiences based on their location, demographics, contextual and behavioral profiles. Our Digital Ad Platform features real-time access to Display, Pre-Roll and In-Stream Video, Mobile In-App and Social Media inventory for layered behavioral, demographic and contextual ad delivery.
We help our clients negotiate the ever-changing digital landscape by combining online ad buying with real-time campaign performance data to optimize toward their unique KPI’s.
We leverage human intelligence and advanced statistical analysis to optimize our client’s online campaigns. We employ advanced data filters to isolate and map conversions, complete complex “look-alike” audience analysis, heat map campaign performance and so much more.